Xanthippe:
"Being famous or loved by this crazy world is all sham. Be real."
I agree with that generally, however most people don't think of just fame in extreme cases - they translate it to their current situation. It is more realistic/viable. For example, the desire to be respected by friends/family. When it comes to the organisation the net is wider, it extends to the congregation. Since there's not much else to do in the org other than what they "program" into the adherents, the next best thing to feel accomplished is congregational responsibilities. With that comes the ego puffing, more-so for young men.
Using myself as an example - I was taking field service groups, reading at the hall, saying public prayers etc by my 17th birthday. My brother was a MS by that age, and at Bethel by 20. At that age you are highly impressionable. To me it felt like I had the weight of the world on my shoulders, I had to the the "hero" lol. My brother STILL is delusional (serving where the need is great, being the only elder in one congregation).